AI SMS Automation · From $15/mo

SMS automation that responds to every missed call in 5 seconds.

PepperSend automatically sends a personalized AI text every time a customer calls and you miss it. No manual follow-up. No batch sends. Just instant, intelligent SMS that captures leads while you work.

Setup in under 5 minutes. Works with your existing phone system.

Payments by Stripe
10DLC Registered
SSL Encrypted
TCPA Compliant
Pepper AI
Online
2:14 PM
MISSED CALL DETECTED
Missed call from (720) 458-3291
Hey! You just called Green Valley Landscaping and we missed you. I am the AI assistant. What can I help you with?
I need a quote for weekly lawn maintenance. About a quarter acre.
Great, we handle that all the time. Can I get your address and whether you have any specific services in mind, like mowing, edging, or cleanup?
123 Maple St, Aurora CO. Just mowing and edging to start.
<5s
automated SMS response time after missed call
78%
of customers choose the first business to respond
0
manual effort required after setup

From missed call to captured lead. Automatically.

Every step is handled by AI. You stay focused on running your business.

Missed Call
Customer calls while you are busy or after hours
~2 sec
AI Detection
PepperSend catches the missed call in real time
Automated SMS Sent
Personalized text in under 5 seconds
AI Conversation
AI answers questions and gathers lead info
Lead Captured
Contact and details saved to your inbox
Lead Qualified
Contact Captured
Inquiry Answered
Appointment Booked

Everything your SMS automation needs to capture leads

From the first triggered text to the completed lead form, PepperSend handles the whole conversation.

Instant Triggered SMS

Every missed call fires a personalized text within 5 seconds. Not a generic auto-reply. An AI-crafted message tailored to your business that starts a real conversation.

AI Conversation Continuation

When the customer texts back, AI continues the conversation naturally. It answers questions from your Knowledge Base, handles objections, and keeps the exchange moving toward a lead.

Lead Capture Automation

The AI collects name, need, and contact info automatically during the conversation. When a lead is complete, you get an instant notification and it is added to your contact inbox.

Quiet Hours Compliance

Messages that come in after 9pm are held until 8am and sent automatically in the morning. Federal and state TCPA quiet hours rules are enforced without any manual configuration.

Opt-Out Management

STOP and START keyword handling is built in. Every opt-out is logged to an immutable audit trail. PepperSend is 10DLC registered and will never send to opted-out contacts.

CRM Sync

Every SMS lead is automatically added to your PepperSend contact inbox with name, phone, inquiry, and full conversation history. No copy-pasting. No missed leads in your notes app.

Coming Soon

AI Voice Assistant

A fully managed AI that answers inbound calls live, handles FAQs, collects caller info, and books appointments without sending anyone to voicemail. No hold music. No missed revenue.

Up and running in 5 minutes

Three steps. No code. No hardware. No contracts.

1

Connect your business phone

SMS automation triggers from your existing VoIP missed calls. Link your phone system with one click. PepperSend provisions a dedicated SMS number for automated follow-up. Keep your business number exactly as it is.

2

Configure your AI responses

Set your first message template, add your business details to the Knowledge Base, and choose your AI persona tone. The AI learns your services, pricing, and FAQs so every conversation sounds like your business, not a chatbot.

3

Automate your follow-up

Every missed call gets an instant AI text. Every lead gets captured automatically. You check your inbox when you have time and follow up with warm prospects who are already engaged and expecting your call.

Set It Up Now

Your next missed call could have been a paying customer.

INDUSTRY INSIGHT

Speed to respond is the single biggest factor in whether you win the lead

Businesses that text back within 5 minutes are 21 times more likely to qualify the lead than those who wait 30 minutes. Automated SMS is the only way to guarantee that response speed at scale. When you are on a job, in a meeting, or simply away from your phone, PepperSend makes sure the customer always gets an immediate, intelligent response from your business.

30% of business calls go unanswered every day

80% of callers who reach voicemail never call back. Without automated SMS, those calls are simply lost revenue. With PepperSend, they become leads in your inbox.

PepperSend AI -- Active
Caller · 1:52 PM
Hi, I need a roof inspection. Had some hail last week and I think there might be damage. Do you do insurance claims?
PepperSend AI · 1:52 PM
Yes, we work with all major insurance carriers and handle the inspection and claim documentation. What is your address and the best time for us to come take a look?
Caller · 1:53 PM
4418 Canyon Rd, Littleton. I am free Saturday morning anytime.
PepperSend AI · 1:53 PM
Confirmed. I have you down for Saturday morning at 4418 Canyon Rd. We will send a reminder the night before. Can I get your name for the file?

Illustrative conversation. Your AI is trained on your own business information.

Simple pricing for SMS automation

One recovered lead typically pays for months of PepperSend. The math is simple.

Mild

$15 /mo

+ $0.03/SMS · $0.40/AI voice min

  • Automated missed call SMS
  • AI conversation continuation
  • Knowledge Base training
  • Lead inbox (built-in CRM)
  • TCPA opt-out management
  • Full dashboard
Get Started

Frequently asked questions about SMS automation

Everything you need to know about automated SMS for small business.

What is SMS automation for small business?
SMS automation for small business means using software to send and respond to text messages automatically, without manual effort. PepperSend's approach is trigger-based: every time a customer calls and you miss it, or leaves a voicemail, an automated SMS is sent within 5 seconds. This is different from bulk or broadcast SMS tools, which send mass marketing texts to subscriber lists. PepperSend sends one-to-one personalized messages triggered by real phone events, so every text feels relevant and timely rather than promotional.
How is PepperSend different from mass text marketing tools?
Mass SMS tools like SimpleTexting, Attentive, or EZTexting are built for sending promotional campaigns to lists of subscribers who have opted in. PepperSend is built for a completely different use case: responding to individual customers who just tried to call you and couldn't reach you. Every message is triggered by a missed call or voicemail, sent to a specific person, and powered by AI that continues the conversation. There are no lists, no broadcasts, and no campaigns in PepperSend.
Is automated SMS TCPA compliant?
Yes. PepperSend is built with TCPA compliance as a core feature, not an afterthought. All outbound automated SMS includes opt-out instructions in the message footer. STOP and START keywords are handled automatically. Messages that arrive after 9pm are held until 8am to meet federal and state quiet hours regulations. PepperSend is 10DLC registered, and all opt-out requests are logged to an immutable audit trail with a four-year retention period.
Can I customize the automated SMS messages?
Yes. You configure a first-response template for the initial text that fires after a missed call. Beyond that, the AI uses your Knowledge Base, which you fill with details about your business, services, pricing, and frequently asked questions. The AI crafts every follow-up message based on what the customer says, so conversations feel personal and relevant rather than scripted. You can also choose your AI persona tone: professional, friendly, or casual.
What triggers the automated SMS?
The automated SMS is triggered when a caller reaches your business phone and you do not answer, or when they leave a voicemail. PepperSend connects to your existing VoIP phone system and monitors for these events in real time. When a missed call or voicemail is detected, the automated SMS fires within 5 seconds. You can configure the trigger to fire after every call, after missed calls only, or after business hours only, depending on how your business operates.
How much does SMS automation cost?
PepperSend starts at $15 per month plus $0.03 per SMS on the Mild plan. That means 50 automated SMS messages per month costs you $16.50 total. The Inferno plan at $249 per month includes 1,000 SMS messages and 600 AI voice minutes. Consider what a single missed lead is worth to your business: if even one customer per month converts because of an automated follow-up, PepperSend pays for itself many times over.

Automate your missed call follow-up

Set it up once. Capture leads automatically, forever. Your next missed call is already on the way.

Get Started Free

Setup in 5 minutes  ·  Cancel anytime  ·  No contracts